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CEO's White Paper on Winning New Work with High-Def 4D


12 August 2010, Coventry, UK -- Tom Dengenis, CEO, has released a new white paper entitled "Win New Work in a Tough Economy and Competitive Environment with the High Definition of 4D BIM."

It's no secret that the economic headwinds for the construction industry are considered daunting by some construction companies, even as recovery seems to be underway, and bidding for new work has become a more intense proposition. That is, more firms seem to be bidding on fewer new projects.


Synchro offers a new strategy to improve a construction company's competitive position and enable them to gain a higher percentage of wins from selection teams amid fewer opportunities.

Synchro proposes that construction companies deploy 4D BIM earlier to embrace it as part of their delivery analysis and pitch to client and owner selection teams in the bidding process.


"4D BIM enables users to find innovative delivery approaches that work -- with less risk and higher certainty through the rapid project simulation process, CPM scheduling, and team collaboration -- to find and present the winning project delivery approach," Dengenis said. "Project simulations and what-if analysis quickly and effectively adds clarity beyond stand-alone traditional methods using time-scaled accuracy while a CPM scheduling engine and side-by-side capabilities facilitate quick answers to audience questioning."


In this white paper Synchro cites four clients who have won significant new work in which 4D BIM was presented to selection teams or regulatory bodies within the context of highly competitive bidding scenarios.


These mini-case studies portray the experiences with Synchro's 4D BIM software by leading construction companies throughout North America.


"Clients and owners value innovation and well vetted approaches and you will be judged competitively by the clarity of your vision: it is often deemed as a precursor of your ability to add the value of certainty to a project," Dengenis said. "Clarity of vision is simply an indicator of competence as one cannot manage optimally what one can't see clearly. Clients and owners diligently test for blind spots that increase risk and management demand before they contract. Synchro enables construction delivery teams to rapidly create, optimise and share their vision."


About Synchro

Synchro Ltd., headquartered in Coventry, England, began software product development in 2001 on its construction simulation and task management solution, and has been recognized for its achievements in producing award-winning, innovation technology. Synchro's mission is to deliver software that serves the construction delivery team and survives the dynamics of everyday life in the construction industry. Synchro currently offers construction simulation modeling at colleges and universities, 4D BIM and LEED consultancies, architects and more than 100 major construction companies in more than 50 nations among six continents.


For further media information please contact David Lentz, Global Marketing Director and Senior VP at (203) 645-4271.


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